Social Fresh Start certainly lives up to its name at the start of this new year of 2015. This is the time of year when all business owners, large or small alike, are ready for the year ahead – with all the resolutions and plans formulated and strategies to be implemented.
In November 2014, the authors Sue and Dan Worthington ran a poll on their customer base, asking them what they found most difficult when it comes to Social Media.
The Answer? Finding the time to do it all.
So this was how they created Social Fresh Start. Similar to many New Year’s Resolutions that people make but fail to keep, the main reason people struggle to find the time to do ‘it all’ is just due to a lack of planning and strategy. The truth is, people don’t know what they’re doing when it comes to Social Media, or what they’re hoping to achieve from doing it!
Social Fresh Start is a 6-module Social Media planning course, which will give you exactly what you want when it comes to Social Media – to formulate a clear strategy plan that works to grow your business socially.
It teaches you to understand exactly what objectives to achieve and how to achieve it.Instead of randomly posting on Facebook and then heading over to Twitter and posting the same thing there, you will know WHAT to post, WHEN to post it, and WHERE to post it.Most importantly, you’ll also know WHY you’re doing it, what you’re hoping to achieve and you will be able to easily measure your results too.
Here are the modules:
Module 1 – Why it’s so important to have a Social strategy for your business, and how to easily embed it into every aspect of your business.
Module 2 – Perform your Social Media health check, using the templates which are provided.
Module 3 – Introduction to the C.R.E.A.T.E. T.I.M.E. system.
Module 4 – How to build strong Social Communities.
Module 5 – Tips, techniques and templates for building your Social Content Plan.
Module 6 – Creating your Social Media posting schedule.
The course is in multi-format including training videos, templates, checklists, and eBook and a mind map.
As stated, this product is very timely in its release, because it’s exactly what people were struggling with following their research poll.
There are also 3 One-Time-Offers (OTOs) after you make your main purchase:
OTO 1
A 10-module video training course covering the ‘Create Time’ system which was introduced within the front end product. Plus, the authors are also running a live 2 hour webinar-workshop where they will be giving more help and advice and offer the chance for Q&A.
1: C.reating & Optimising your presence across your Social sites.
2: R.esearching your keywords and competitors, find out what is working within your industry.
3: E.valuate your objectives within your industry for your business.
4: A.udit what you’ve already got and we also covering the basics of ads.
5: T.arget Market – Pin point the right person to target your marketing to.
6: E.ngagment – How to write content that gets people engaging and talking to you.
7: T.actics, Tools & Tips – Different Tactics you can use and tools you can use to improve your marketing.
8: I.ntegration – All about having the right buttons, banner and widgets to create an integrated Social system.
9: M.essage – This module is about what voice you’re using, and how you’re speaking to your audience.
10: E.valuation – Using analytics and measuring the success of your objectives. What works and what doesn’t?
OTO 2
Their ‘done for you’ Social Media Strategy Plan service which they carry out for clients. A very valuable 50% off the regular price offer.
OTO 3
This gives you access to their Social Media membership site, Sue’s Socialites – which provides everything you need to know about Social Media with monthly themes and weekly training, tips and tasks all relating to that month’s theme. There’s also live webinars, and the opportunity for one-on-one consultations.
