PPC Domination: Going Live at 11am EDT, May 21 2015

PPC Domination

PPC Domination is a brand new course on mastering pay-per-click written by experienced PPC marketer Rod Blackwell. This course focuses on PPC using the most famous platform of them all: Google Adwords. The basic course comes with a 83-page guide that is pretty comprehensive for Adwords Newbies to setup their first successful campaign and to start generating traffic and leads for their business.

PPC Domination is an effective course for you if you are new to PPC and paid traffic overall, and since it is focused on Google Adwords, just bear in mind that this is the main coverage of this course, and it does not cover PPC in a broader sense across the other popular PPC networks such as Bing or even FB Ads.

Now, I’ve used paid traffic quite a fair bit myself, and it is still my favorite source of traffic. Why you may ask? Speed and effectiveness: you pay, but you get high quality targeted traffic quickly. You will learn:

  • How to get high quality targeted traffic to your website on demand…
  • How to measure results and tweak your campaign to get even better results…
  • How to scale your campaigns up OR down depending on campaign results…
  • Seamlessly integrating pay per click into your current online strategy…
  • Taking total control of your online positioning and presence…
  • Advanced PPC techniques that will boost your results even higher…

When you get your hands on this step-by-step training material you’ll discover the following contents:

The 3-pronged approach the author Rod uses to set up beginning bids:
  • Impressions versus clicks… CTR versus CPC… Quality score… CPM… Daily budget… And more! He will guide you through what each of these mean and the role they play in an effective campaign… (PRO TIP: print this section out and post it next to your computer every time you create a new campaign and you’ll be in total control…)
  • The #1 reason why 99% of pay per click campaigns fail.  Includes real life examples of how to flip this failure on its head and use it to create stronger, better campaigns for your business every single time.
  • The exact 4 questions to ask yourself every single time you perform keyword research… And you’ll discover why these 4 questions are unlike any keyword research methods you’ve ever seen before…

Google PPC versus Facebook PPC – Which works better for your business?
  • How quick and easy it is to set up your own Google Adwords account. Even if you consider yourself a “dinosaur” when it comes to using the computer. You’ll get the step-by-step breakdown – PLUS: screenshots to guide you through – to ensure that you check all the right boxes to set up your account correctly.
  • The three most important steps in your account set up,  and you’ll discover why getting these three steps wrong COULD cause you major problems down the road.
  • What the 3 most common ad extensions are and how to implement them to increase your click through rate… (Not sure what ad extensions are? Don’t worry, you will be walked through step-by-step on how to implement them for your campaign.)

Why the saying, “measure twice, cut once” is key for successful Adwords campaigns… And… how to make sense of the mess that is the Google Adwords reporting system
  • How to organize your campaigns to maximize efficiency, data collection, and even… To compare campaign performances for quick and easy “split tests” to determine what’s working for your business…
  • Why the key secret to a successful PPC campaign is actually… Your ability to write… (HINT: you don’t have to be Ernest Hemingway to write well enough to make money with Adwords… But you better follow the advice in this report if you want to stand a chance at succeeding)…
  • Which data matters for your business… I’ll take you by the hand and walk you through each piece of data as it shows up in your Google Adwords management account… There is tons of data…
  • PLUS: If you are a total data nerd (like me) I’ll show you a quick and easy way to connect your Adwords account to another powerful Google tool that’s absolutely free to get even MORE data and information from the campaigns you run…

How to tap into the hidden “second element” of keyword research that 99% of marketers fail to implement into their campaigns…
  • My top 5 favorite tools (free and paid) for finding the PERFECT keywords for your campaign… Imagine using a piece of software to help you find high converting, high-traffic keywords over and over again…
  • How to use “negative keywords” to reduce “bad” clicks… PLUS: I’ll give you 5 of my strongest “negative keywords” that immediately obliterate the majority of useless, non-converting clicks…
  • How to schedule your ad so that it only runs at the peak days of the week where your prospects are most hungry for what you are selling… PRO TIP: you can even whittle it down to specific hours of the day… This is just one of the many reasons why Google Adwords is the #1 choice of serious Internet marketers…
  • Copy my daily routine for building and scaling effective and powerful AdWords campaigns… And swipe my 7 steps to effective campaign management…

The 3 things you absolutely MUST do in order to ensure that your campaigns convert… Driving traffic is only worthwhile if it turns into leads and sales… These 3 things will help get you there…
  • How to scale, scale, scale without decreasing efficiency, or increasing costs… If you plan on dominating your market you absolutely NEED to understand how to properly scale an effective campaign without totally destroying everything you’ve built…
  • I’ll show you how to squeeze every last penny out of your (or your clients) budget… Google Adwords is built and designed to maximize your money… But they leave it up to you entirely to build and run an efficient campaign… I’ll show you how to do that…
  • Want to know the secret to increasing click through rates without having to be good at writing sales copy? I’ll show you a “sneaky” little trick that I use in almost all of my campaigns to generate clicks better, and cheaper than my competition…
  • Remember your grammar lessons from elementary school? They’ll come in handy for building “clickable” ads… Let me show you what I mean…

Want to peek into the “art” of marketing with Google Adwords? You will get his 9 best practices for running a successful campaign… PLUS: You’ll get specific examples on how to implement in your own business:
  • REVEALED: The “single biggest way” that you can destroy your competition in any market, selling any product or service, in nearly any geographic location in the world… (HINT: it has everything to do with your ability to drill down…)
  • Want to know my secret for dominating the top positions in almost every campaign I run? Good. I’ll show you where 90% of all clicks happen… And you’ll get my super simple strategy for collecting your fair share of that 90% without having to break the bank…
  • How to decrease your CPC cost by mastering Google’s most misunderstood metric… If you have something good to sell, Google wants to reward you for selling it… Let me show you what I mean…
  • My simple 8 step process to getting the cheapest clicks possible for your business… BEFORE you even finish setting up your account…
  • and much, much more…

PPC is often misunderstood and if not done correctly, it can be very expensive. But in reality, PPC offers the tremendous benefits of quick targeted traffic, and its speed and precision sure beats that of free traffic hands down.

What I would have liked to see more in this course was perhaps the inclusion of PPC across other networks besides Google Adwords, such as Bing or even some coverage of FB Ads. But since this course is focused on making you an Adwords expert, I’m recommending it, along with some extra bonuses to complement this course perfectly.

Check out PPC Domination here and stay tuned for our Bonuses… 

PPC Domination

 


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